About BtoB Events

We organise the largest portfolio of trade exhibitions across the African continent.

Beauty West Africa Exhibition Lagos, Nigeria, Africa

We have been working in Africa for 15 years. We know the Nigerian and West African markets well. We have built close working relationships with trade sectors and trade associations, ministries and government agencies, retailers, manufacturers, distributors and importers

Our exhibitions exceed expectations and are in line with the highest international standards.

We are a member of the Association of Event Organisers (AEO) and our trade shows connect 15,000 visitors from across the West Africa region with over 1,500 exhibitors from around the world every year.

Exhibiting with us means you have access to unrivalled support, information and marketing opportunities to help you make your entry into the Nigerian market a huge success.

We help and support our exhibitors whether you are a first-time exhibitor, it’s your first time exhibiting in Nigeria, or you are one of our many satisfied return visitors. Our support means you will have a successful show.

We ensure our visitors have a successful and informative time, with an extensive range of exhibitors and interactive features such as seminars, hands-on demonstrations and opportunities to meet with key figures in the industry, as well    as make new business relationships and deals. 

Our industry conferences, which run alongside our exhibitions, are well attended and bring together key business leaders and Government officials to discuss industry trends and challenges. 


We can offer advice and support for




Local transportation


Stand build and design